An "Alluring Southern Affair": Greenville Style Shoot, Spring 2015

Posted August 11, 2015

We recently shared with you a look back on the Summer 2014 style shoot we were able to help design and coordinate. Style shoots are one of our very favorite things, because they give us the chance to show off our creative prowess and dream up a “wedding day” from scratch that showcases some of our most whimsical & unique ideas. It’s fun and inspiring to design a wedding exclusively featuring the latest, greatest, trending and new in wedding concepts that you probably won’t see every day.

As you can probably imagine, we were delighted when a Ryan and Alyssa Photography, a local photography team, invited us to collaborate on another style shoot for them this past spring! For the last style shoot we concepted, we were inspired by bright and bold colors, silhouettes, natural moss detailing and hints of metallics. This time, we didn’t have to look far to find the perfect muse: our home base, Greenville, South Carolina! Greenville is one of the South’s best kept secrets and an up-and-coming hotspot of cultural enterprise. When Ryan & Alyssa approached us  with this as the focus, we decided instead of theming the event in a more traditional wedding motif, it would be perfect to build the wedding around elements of the city we love to call home.

One of Greenville’s hottest spots is its popular downtown. Made up of an eclectic mix of shops, restaurants and abundant natural outdoor space, downtown offers many charming spots perfect for hosting a wedding that dreams are made of. For the ceremony and reception locale, we chose the historic Mary’s Falls Cottage, a quaint little eatery with expansive patios overlooking the beloved and beautiful Falls Park nestled in the heart of downtown. We loved how this location enabled us to seamlessly incorporate one of the most important aspects of Greenville: it’s lush green natural spaces woven throughout the city.

With the perfect location checked off, we got to work on the details for the day. Each and every aspect of this wedding included local vendors and reflected many of the growing trends Greenville is becoming famous for: a flourishing arts district, a thriving foodie scene with boutique coffee shops and specialty restaurants & gastropubs, and a multitude of areas to explore the natural beauty of the outdoors. Since we had a longtime crush on local artist Emily Jeffords’ work, we aimed for it to be central to our design. Her paintings inspired many pieces used throughout the day; the cake, place cards, table numbers, and invitations were all heavily influenced by her work.

The palette leaned more towards a monochromatic feel: olive, mint, patina & gray, added to a hint of sparkle: primarily gold tones/mixed metals. Mixed with loose romantic florals, hunted vintage ribbons, the barest hints of blush and peach with indigenous flora, the feel of the day reflected that of the city itself. For the bride, we selected a gorgeous vintage inspired lace gown with fluttering sleeves which wrapped around to connect to the deep back V , a sweetheart illusion neckline and a mermaid cut. Her hair was styled in a soft, rolled, slightly retro and fully romantic updo, accented with a custom floral comb crafted of delicate hellebores & ferns. Her shoes were very fitting details: mint peep-toe Badgley Mischka pumps, embellished with big silver crystals on the toe (you might have even seen them make a cameo appearance on our website homepage). The precious flower girl nearly stole the spotlight with her deep green floral crown and fluffy mint tutu dress, complete with coordinating gold sparkle peep-toe sandals. The groom was styled in a crisp grey suit with a mint seersucker bowtie. Apart from sweet tea, a smartly styled  bowtie is about the most southern thing we could think of—and we love this traditional southern look in a modern splash of color!

Dapper Ink created the gorgeous letterpress invitation suite & menu, with bold olive green and soft mint fonts, complemented by the envelope liner based off a print of one of our favorite Emily Jeffords pieces. To truly infuse the day with the dreamy elegance of the painting, we used canvas print replicas of the art to pop the piece into the decor unexpected ways. To create the place cards, we cut up a large print into small rectangles and wrote guests’ names in metallic gold. Displayed in a large, gold vintage frame, the place cards were not only functional but a gorgeous focal point for guests as they made their way to the reception—as they still reflected the overall landscape of the original art.

With a mix of textiles, mercury glass votives, antique gold candle holders, Mary’s gold rimmed vintage china and clear beaded chargers, and a dramatic, loose draping floral arrangement, the spring table setting came to life. The table numbers were small prints of Emily’s work, displayed in a collected mix of vintage gold frames with numbers from the invitation’s font hand-painted  onto the glass of the frames. The cake was a perfect compliment: Wrapped in a soft  marbled mint, blue & white fondant, the four tiered cake had a dreamy painted-like appearance with a hint of glam as a single metallic gold tier.  The best part may have been our idea to add a tiny mouse couple to the top. Anyone not familiar with Greenville tradition may be surprised to know that nine tiny bronzed mice are one of the most endearing elements of our downtown! Placed in surprising & hidden spots dotting down Main Street, one of the most beloved pastimes to natives and tourists alike is to start at NOMA Square, strolling down Main Street and trying to spot all nine “Mice on Main”. The tiny mice perched atop the cake were a perfect whimsical nod to Greenville’s family friendly culture.

The Cottage’s slate stone back patio at provided the perfect spot for both dance floor and a chic outdoor lounge space. One of the most iconic features of downtown Greenville is its tree-lined Main Street; the trees along Main are strung with twinkling white lights that add instant ambiance to ordinary evenings spent downtown. To bring that same romance and glamour into our space, we strung soft white cafe lights over the dance floor. The reception featured a coffee bar by Methodical Coffee, a trendy local specialty coffee shop that is part of the growing downtown culture & culinary scene. To create a glam lounge, a mix of upholstered furniture topped a vintage Persian rug. The area was accented by metallic and organic green details: big bronze urns holding manicured topiaries flanked the settee, and a large hammered metal silver ottoman served as a centerpiece to rest drinks upon and invited guests to gather near for conversation.

The bride and groom exited in true Greenville style. One of the most charming parts of the magnetic downtown experience are the horse drawn carriage rides offered in the evenings. On the weekends it is not uncommon to see a mix of families, newlyweds, couples and friends enjoying the evening air and the bustling atmosphere from a velvet lined carriage. We chose this sweet and traditional exit for the couple, and think it was the perfect way to close not only this shoot, but also to serve as a conclusion of our Greenville love affair. For more details, be sure to check out Wedding Chicks, where our shoot was fabulously featured this past June!

Creative Direction & Logistics:  Upstate I Do  :|:  Photography: Ryan & Alyssa Photography
Venue:  Mary’s at Falls Cottage  :|:  Artist: Emily Jeffords  :|:  Flowers: Urban Petals
Paper Goods: Dapper Ink  :|:  Hair & Makeup: Cotton Rouge
Cakes & Catering: Mary’s at Falls Cottage, Buttercream Bakehouse & Methodical Coffee
Bridal Fashion: Boutique of Dreams & Badgley Mischka
Groom & His Men: Rush Wilson Limited & Men’s Warehouse
Horse & Carriage: Harvey King  :|:   Rings: Jewelry By Design
Rentals: A Darling Day & Professional Party Rentals